The Rockstation

Rockstation is the first concept of musical instrument sales for large retailers in Europe. It is currently the only approved and optimal equipment offering for major chains.

The purpose of this concept is to facilitate access to music for individuals by offering instruments and accessories at the heart of large retail stores.

comprehensive support.

A turnkey offer

A complete and adaptable furniture solution for your retail space. Made in France, the furniture is compliant with large-scale distribution standards. Featuring both display and picking areas, it’s the perfect asset to maximize sales.

A team at your service

Our team is organized into areas of expertise: commercial strategy, after-sales service monitoring, communication and marketing. Each team member works to provide you with the best service.

Tailored training sessions

One or more training sessions for sales teams are offered free of charge. It is not necessary to be an expert in musical instruments to sell products at Rockstation. We are here to support you in developing your product knowledge.

Get noticed.

We provide you with both digital and physical support in communication and marketing. We invest to grow your customer base : online SEO as a music store, as well as in-store events and contests.

People saw an online advertisement for our Rockstation in 2023
People responded to our various communication campaigns in 2023

They trust us.

Since November 2017, we have had a new music instrument department. This turnkey concept immediately appealed to customers and gave a new momentum to the entire department. Additionally, a new clientele (musicians) is very receptive to this project. Finally, the commercial aspect is very positive in terms of revenue and margin, provided of course that the department is kept active.

Frank CAZABAN – Espace Culturel Ibos Méridien

The Rockstation concept is a growth driver for our store. Given the enthusiasm, we continue to expand our offering by enriching it and regularly increasing the dedicated sales area for instruments and turntables.

A large portion of these products is eligible for the Culture Pass, so we have found an opportunity to connect with 15-18 year olds.

Richard Rondineau – Espace Culturel E.LECLERC Nantes-Paridis

It is with pleasure and passion that I have been selling musical instruments in our Rockstation since June 2014. I have had the opportunity to witness the evolution of product quality over the seasons, always with the friendliness and enthusiasm of the various contacts I have come to know at Music Global. I hope that this collaboration will continue for a long time with the same progression.

Marie Olivo – Espace Culturel E.LECLERC Pornic

We were looking for a distinctive product for our Cultural Space with the desire to stand out and professionalize. The implementation went perfectly well, the team is dynamic and very attentive to customer requests. Soon, we would like to set up events with musicians to promote the Rockstation.

Sandrine Merger – Espace Culturel E.LECLERC Sarrebourg

Consistent within a musical environment, Rockstation provides us with a very good additional growth lever with a good margin.

Philippe Rateau – Espace Culturel E.LECLERC Nantes-Atlantis

We are among the pioneers at Rockstation, so we decided to be among the first to integrate this new furniture.

We are confident that all these changes will allow us to further develop our turnover and our partnership with Music Global.

Thierry Fouillen – Espace Culturel E.LECLERC Cleunay

I would like to thank the entire Music Global team for their attentiveness and responsiveness in continuously improving customer service. In September, we implemented the Rockstation V4, which is much more modern and attractive.

Customers appreciate the picking principle and the very nice in-store presentation. Christmas was a very good test which resulted in very good sales. Most importantly, we received a very warm reception from both customers and staff, as well as from management.

Valérie Platon – Espace Culturel E.LECLERC d’Albi

With fewer and fewer independent music stores due to online retailers, my team and I wanted to offer a local alternative. Thanks to Rockstation, our customers at Hyper U Saint Avé (Morbihan) are finding what they need. They are delighted with this new music department, and sales are meeting expectations.

Fabien Delétang – Espace Technologique Hyper U Saint-Avé

Installé avec rapidité par l’équipe Rockstation au tout début du mois de Décembre, mon équipe et moi avons très rapidement remarqué un fort intérêt des clients. Les produits surprennent agréablement par leur qualité et le rapport qualité/prix proposé. Cela nous génère un passage de nouveaux clients dans le magasin et dans mon rayon.

Lionel Poupart – Espace Espace Technologique Hyper U Mûrs Erigné

A tailor-made  offer.


From 4 modules

  • 130 references
  • Point-of-sale communication
  • Pickup point
  • Training

From 6 modules

  • 200 references
  • 360-degree communication
  • Pickup point
  • Training
  • Satisfied or refunded

From 9 modules

  • 300 references
  • 360-degree communication
  • Pickup point
  • Training
  • Satisfied or refunded
  • School sponsorship

All our